Who We Are
We are a leading market research and consulting firm dedicated to delivering data-driven insights that empower businesses to make informed decisions. Established in 2021 in Kolkata, we have rapidly expanded our presence across 17 cities, building a diverse portfolio of clients from various industries.
Our team of seasoned professionals combines expertise, innovation, and a client-first approach to deliver customized solutions. From consumer behaviour analysis to strategic market insights, we are committed to providing actionable intelligence that drives growth and success for our clients.
Median is more than just a research firm—we are your trusted partner in navigating market complexities with precision and clarity.
End to end research solutions
Experts with Impact
Deliver transformative strategies to help build long-term value
Definitive Expertise
Median employs an in-house resource model, where the experts are involved full-time leading all ventures. Professionalism, ethics, quality management, and information preservation are all ensured under this model.
A Culture that Delivers
Our best-in-class primary research capability has always been, and continues to be, our key strength. To provide timely and reliable competitive intelligence, we use our validated conversational interview methodology.
Comprehensive Services
We offer a wide range of knowledge to our clients, combining all of our services and resources to ensure the highest level of business value through proper analytical approach and evaluation.
Industry Experience
With years of knowledge in research and consulting and consumer patterns, Median top minds can identify brand’s mission, set their strategy, transform their enterprise, and present an evaluative copy to assist organisations.
Vision
- To become a preferred partner to our clients and an asset to our stakeholders.
- To provide unique differentiated offering that leads to value-for-value returns.
- To remain a member-owned company and equal opportunity employer.
Mission
- To provide best in industry client servicing through business solutions that address
customer challenges and aid in their business vision. - To create value in every aspect of work, to bring inspiration and innovation in all
initiatives. - To create economic, intellectual and social asset to the community.
- To build a professional, knowledge-driven, collaborative & merit-based culture.
Leadership Team
Deliver transformative strategies to help build long-term value
- An experienced Market Research Professional with a Background in Economics Statistics and Econometrics
- Possesses extensive experience of over 27 years in a number of Global Market Research and Management Consultancy firms
- Rich experience in working across a wide variety of industries in the B2B sector as well as the Consumer & Social Development sector.
- Has independently managed the outsourcing needs of global firms who wished to gain insights in India market through Research and Analysis
- Management Graduate with 23+ years of experience in Business Consulting and Market Research.
- Worked with various MR agencies & has extensive experience in handling large scale studies through the length & breadth of the country & Bangladesh.
- He has handled large Indian & Global clients in the Retail, E-commerce, BFSI & Media sector.
- Management Graduate with 18+ years of experience in Market Research.
- Led domestic and international studies in FMCG, social, B2B, Tobacco, Liquor, Beverages, D2C, E-commerce etc.
- Associated with clients like Britannia, TCPL, ITC, MTR,
in.ab-inbev, Jana Graha, WRI India, NIAS, IIM Lucknow, IIM Bangalore, Biskfarm, Emami, Rapido, Nabati, Himalaya, Duracell, Havmor, Cure fit etc.
- Management Graduate with 23+ years of experience in Strategic Management & Administration.
- Worked across industries, specialized in competency modeling, talent management & productivity enhancement
- Credited with large scale re-branding and change management initiatives & process re-engineering at Asia Pacific level.
- 37+ years of experience in market research operations in India, Nepal, and African countries.
- Worked in leading MR companies like Mode Research, ORG – MARG, Indica Research and Hansa Research.
- Developed and lead F&T business for last 15 years for domestic and International markets.
- Chartered Accountant with 24+ years of experience in Financial control and discipline.
- Has worked with various MNC companies specializing in MIS, Forecasting and Internal Control.
- 11 years experience in MR industry managing transformation and arranging credit facility.
- More than 2 decades of experience in market and social research and consumer insights, in leading MR agencies & client side.
- Ruma was the CMI Head of Raymond Limited for almost a decade.
- Worked across different categories (& brands) ranging from UPI Wallet, Dairy & Confectionaries, Textile, Apparel, Home Furnishing, Personal care, Skin care, Oral care, Tobacco, Apparel, Household care, Engineering, Banking and Agro. In the social research field has handled Nutrition, Education, Micro-Nutrients, AIDS projects.
- 17+ year of experience with Domestic and International.
- Currently handling major global accounts
- Worked with Hansa Research Group as General Manager – Client Servicing in the International Business Division, managing the South-East Asian Market.
Key Resources
Deliver transformative strategies to help build long-term value
WHY MEDIAN?
Seasoned Team
Battle hardened tem with clear day to day operational understanding & strategic insight.
Flexible Engagement Models
Using customized proprietary models balancing strategic objectives and operational excellence.
Digitally Augmented MR: Vertical Agnostic
Own panel with in-house calling facilities, in-house secondary research and social media audit team.
