Median Research & Consulting Private Limited
What is consumer segmentation? Consumer segmentation is a decision-making tool for the marketing manager in the crucial task of selecting the target consumer for a given product
The sales of goods and services from street vendors through mom & pop stores to large retail chains have undergone a profound evolution during the
Skincare has always enjoyed mixed popularity among women. While most women realise the importance of keeping one’s skin nourished, lifestyle habits often make it challenging
When it comes providing tiffin to kids at school, we clearly have two parties in the picture – the parents and the kids – with
In trying to map the changes that were brought about by the pandemic in the last two years in the minds and lives of the
Small businesses (having employee size of 1 to 99) and medium businesses (having employees between 100 and 999) have faced critical barriers in the past
Research panel – a term that has become increasingly common in the context of research companies, especially the ones that deal in market research. A
Looking for a munch break or a head-calmer window in between hectic office hours or some cool evening gupshup with the partner – the city