Serial Viewership
Daily soaps – or serials, in popular terminology – are a major market-holder of the television entertainment industry. Nothing provides a more constant and sustainable
April 12, 2022
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The Covid-induced lockdowns have been a dampener to tourists and travelers for close to two years. The yearning for packing a suitcase and leaving for
March 22, 2022
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Understanding Psychography Of Customers
Do I know well who are my customers? What is the best way to reach them? In this competitive world it is extremely important to
December 14, 2021
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SHORT SURVEY ON PUJA FESTIVAL
BACKGROUND Durga puja is the biggest festival which is celebrated with friends and family together. People wait eagerly for Durga puja and plan well ahead
October 28, 2021
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SHORT SURVEY ON OTT VIEWERSHIP
Background and Coverage As the country is severely affected by the covid19 pandemic, people are acclimatized to the idea of work from home and social
September 30, 2021
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Short Survey On QSR
Background & Coverage: As the country is gingerly stepping out of the COVID related restrictions, Median Research thought of running a short survey amongst its
September 10, 2021
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Can dealers emerge stronger in the neo-neo-normal?
With the pandemic, most of the business activities across the globe had come to a halt as several countries closed their airports, ports as well
August 5, 2021
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A comprehensive read on market research and its implications
Any collection of tactics used to acquire information and better understand a company’s target market is known as market research (or marketing research). Businesses utilise
July 16, 2021
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